Spiritual Biz Basics

  • Top 5 Angel Business Tips

    Top 5

    Your calling is BIG. You know in your heart, spirit, and soul that you haven’t been put here to merely sit behind a desk, but to spread light and love across the planet.

    And so you’ve made healing, advising, SERVICE  your mission! You’ve studied and apprenticed and received attunements. You’ve taken all of the classes – and you’ve committed to making your spiritual work into your CAREER!


    Here are the top 5 business tips for Spiritual Teachers, Reiki/Energy Practitioners, Tarot Readers, Angel Intuitives, and Light Workers of all kinds.

    1) Value your modern, human needs.

    I know that you are a spirit in human form, and your material form has needs that are inherent to the situation. You need adequate sleep, nourishing food, a safe and secure home, clothing, downtime, a good dose of your own energy, and honestly, you probably need to make money from your spiritual career.

    The material side of the spiritual business can seem pretty icky and undesirable fodder for many Lightworkers. Many of us are driven by the need to serve over the need to receive. Some of us remember past lives as healers – where our needs (food, shelter, clothing, jewelry) were met in trade for our services. Others of us took a vow of poverty either in this life or past incarnations. This vow can greatly impede our ability to receive and feel comfortable with wealth that we generate through our healing work. Still others, Earth Angels and reincarnated angels of all sorts, only remember giving and not ever needing anything in return for helping others. They just don’t even consider charging for their gifts in the first place. Lightworkers and Earth Angels, in general, have a hard time accepting payment for their services.

    And then there is the negative light that has been cast on money, finances, and “rich people.” People have perpetuated the myth that all rich people are mean and greedy, money is evil, and accumulating it just isn’t spiritually aligned. When you think like that, you actually create blocks within yourself about wealth creation because you don’t want to be evil and greedy, so you subconsciously and energetically avoid attracting what repulses you!

    Consider this, though.

    The power of money lies in what you do with it and how you accumulate it. Money itself is not evil – it is a neutral tool that can be used for good or evil.

    Money can feed the poor, it can fund doctors and medicine for the sick, it can build homes for the homeless. It can be used for a VARIETY of good deeds and positive things.

    The more money and resources Lightworkers and Earth Angels have, the more they can use money for good!

    Your work is not only about changing your own life – but you know that already, don’t you? It is about changing the world and using your gifts for the good of yourself, your clients, your community, and the world!

    And please, please don’t project your needs or attitudes about money away from the current system or paradigm. You are living NOW and need to take care of your needs in the current economic system. Spewing contempt toward the current economic system and calling for its fail is a HUGE energy conflict. Avoid that conflict. Live now.

    One key to overcoming conflicts about receiving money for your gifts: Always remember that an energy exchange is a necessary part of any healing or advising ceremony. The common means of exchange right now is money. It is perfectly acceptable for others to use money as a means of energy exchange.

    2) Trust your intuition about business decisions and clients.

    People who are building their Lightworker practices often go against their intuition when dealing with clients. They take on people who aren’t an energetic match in order to grow their client base. They go against their instincts in business and in life in hopes that they will help their businesses.

    It just doesn’t work that way, and you know it! You ARE a highly intuitive being who USES those intuitions for others, so start using them to guide you in your business!

    If you get a hunch that a client isn’t going to benefit from your advice or services, refer them to a different practitioner. If you get the feeling that a particular gig isn’t going to serve you, pass. If you get the feeling that a client is going to skip out on the bill, demand payment in advance (that should be your MO anyway!). If someone you meet gives you the heebee-jeebies, get away!

    It is totally 100% OK to trust your intuitions and cues about people you work with and business opportunities that you create or that present themselves to you. Go with your hunches. Trust your gut. Listen to your Angels when they whisper warnings into your ears…

    And – of course – go full force into things that make you tingle and that your intuition shouts YES! YES! YES! about. Find ways to go down the paths that you are guided to. Follow the clues that the Universe gives you to find your ultimate successes in using your gifts.

    3) Don’t forget your practices

    Business life can be exhausting. It can be obsessive. It can drain your energy and still be hungry for more. That is why every Lightworker and Angelic Practitioner should be twice as conscious of keeping some sort of meditative, connecting, self-care practice going – and make time for it – on a daily basis.

    Shielding and cord cutting are also going to be necessities. If you don’t know how to shield your energy or cut your cords, I have a FAB cord cutting ritual for $4.44 (with meditation for $9.99). You can order it today!

    Also, do the small stuff with your family that is so important to keeping your bonds with them strong. Take time away from Twitter to rub your spouse’s back. Don’t let your children go without their evening ritual involving none other than you. Your business will grow, as will your children. Your latest blog post can get polished at 9 pm so you can have that half hour to read and snuggle with your littles.

    It’s not all about your business, but also about your life. Remember that. And remember…

    4) Your business is A BUSINESS!

    I totally get the fact that reading a tarot spread is much more fun than tallying the plusses and minuses from last month’s accounts. I understand rolling your eyes at having to track each and every deck of cards, cartridge of printer ink, webinar, and spiritual group you join so that you can deduct those from your taxes.

    And I totally, absolutely understand having issues with setting firm boundaries with clients. Oh. My. Gods and Goddesses, do I!

    But a business is a business, and it needs to be run like one. You need to track your income, the money you are spending, your clients, your time.

    You must be firm with late people, no-shows, or those who would like to have their 60 minute appointment actually last 2+ hours. Create a good client contract that details your specific rules and ethics (mine is here). Refer clients to it. Be consistent in using it. It is better to create good boundaries with the people you work with and for than to feel taken advantage of or actually get ripped off by a client who you have served.

    5) These things take time.

    This is a key point – it might take time to grow your business. You will have to make time to put into it, and you’ll have to keep at it, no matter what!

    It is so (so, soooo) important to realize that 1,000 people might not view your website on the first day it launches – or on the second, or on the sixtieth.

    You’ve gotta love what you are doing so much that it just doesn’t matter how long it takes to succeed, because you are in it to see it through to success!

    Patience. Consistency. Dedication. Belief. Faith. Those are all of the qualities you are going to need to hang tight to when you are growing your business! Tweet: Patience. Consistency. Dedication. Belief. Faith. Those are all of the qualities you are going to need to hang tight to when you are growing your business!

    Many Lightworkers and Earth Angels love what they do so much that it is hard for them to focus on the business aspect of their businesses. The tips mentioned above will help these kind and generous people to not only share their gifts in service of others, but also to share their gifts in service of their own needs.

    Are you ready to turn your calling into your career? Why not let me help you! I offer a free introductory session. The details are here: Biz Basics for Earth Angels and Sensitive Souls


  • The Three Most Important Things about Choosing and Using Images in Your Biz



    As we all know, a picture is worth a thousand words – and sometimes, you don’t even need to say so much about a topic if you find a picture that expresses what you want to say. Choosing profound images to highlight the meaning of your message is one of THE top skills that someone who is developing a Light Worker biz needs to learn.

    There are a few things that you should keep in mind when choosing images for your business (blog, social media accounts, printed materials, etc.), so that you can maintain the continuity of your brand and also CYB (cover your butt) against potential lawsuits and plain old hassle.

    Here are the 3 most important points to consider when choosing images for your blog.

    1) You can’t just search for an image on Google and use it in your blog.

    This is a point that many Earth Angels and Light Workers who are new to blogging do not realize, and one that has the potential to cause the most hassle for a blogger – and potentially cost an Earth Angel Business Owner. When you search for an image on Google or even when you scan in an image that is on a tarot card you have, the image belongs to the person who took the picture, the artist who drew or painted the image, or the person who produced and distributed the deck. There are terms and conditions for their usage, and many times, the right to use an image must be given by the artist who owns it or purchased either from a stock photo vendor.

    The person who owns the picture you use has the right to ask you to remove it from your site. They have the right to look at how many click-throughs you get and demand payment for the number of times the image has been seen by others. It is not just a free for all kind of thing, and getting caught and sued can cost a pretty penny.

    So why not avoid the hassle from the get go?

    How can you find images to use on your site?

    Take your own.

    Taking your own photos allows you to KNOW that you own the rights to a picture, and also to use it – repeatedly and without worry – across all of your different platforms. I’ve taken pictures of my crystals, of scenery, and of this and that I can use anywhere I need to use them. If I am inclined, I can also list the photos on an image site and start making money from them, or I can upload them to a free site to allow others to use them!

    There are both paid and free sources for images on the internet.

    My personal faves are:

    123rf.com – They have a FANTASTIC variety of images and really good prices. Their terms and conditions allow for unlimited usage and you have access to a variety of different sizes that you can use on different projects – from the largest of banners at a holistic fair to your business card images.

    pixabay.com – This is a ‘free’ image site, but it is very wise to double check with the artist to make sure that s/he has released the usage rights to an image that you want to use.

    You can also contact an artist directly.

    Most of the people who I have contacted regarding using their images have been very generous with allowing me to use their work – AS LONG AS I gave the credit for the work to them. When you are adding an image that an artist has given you permission to use, you simply add the caption,  ‘Image ©nameofartist, artist website. All rights reserved.’ to the bottom of the image. Easy peasy!

    **You MUST get an artist’s permission to use his or her work on your website, your printed materials (including your business cards), and your social media sites. If you do not, you may receive a Cease and Desist letter (stop that and take it down before I sue your pants off!) – and if you do not comply, the artist has the right to sue your pants off!

    Google search with contribution to the artist. You CAN search Google for images to use on your website, but you need to double check the details for specific user rights. Here’s how to do that!

    • Enter the image you would like to find in the Google search box.
    • When the results come up, you will see a box that says, ‘Search tools.’ Click on it.
    • You need to choose the option ‘Labeled for Reuse with Modification.’
    • Find an image that fits your needs.
    • Click on that image.
    • See what User Agreement/Rights/Attribution Agreements have been assigned to the picture you’d like to use.
    • Attribute the photo properly. Generally speaking, the pictures should be labeled ‘Image ©nameofartist, artist website. All rights reserved’



    2) You want to tag your images with your name and website.

    When sharing a message or a quote on social media sites like tsu, Twitter, Pinterest, and Facebook, it is important to tag your photos with your name or a link to your website. When you direct people back to your work, or when you remind them of your name, they will begin to associate you with the good guy stuff! This means they will be able to find you, your work, and how to get a hold of you so that they can work with you.

    Don’t miss out on this opportunity by failing to give yourself credit and point people in your direction!

    3) You should use congruent images (a.k.a. the same image, text style, color scheme, etc.) throughout your website, social media sites, and printed materials.

    You don’t want to confuse your potential clients and fans by having extremely different images or color schemes on your website when compared to your social media or printed materials. It is really important that your color schemes, images, and verbiage (words and how you say them) carry over from one media to the next so that people have no doubt that the Earth Angel they were enchanted by at the party and who they are keen to work with is actually the same person who runs the website that the card directs them to – and that point can be confused if the images and messages do not match!

    Start with those points and expand from there! They are THE most important things that any Earth Angel or Lightworker business owner will need to know about using and choosing images for his or her website, social media, and printed materials.

    I hope this serves you well.

    Blessings and wishes of prosperity,
    Sue Ellis-Saller




  • Building the Dream Takes Time

    Rome wasn't built in a day - and my business won't be, either. Photo ©Moyan Brenn on Flickr.
    Rome wasn’t built in a day – and my business won’t be, either. Photo ©Moyan Brenn on Flickr.


    Building your dream business takes time…

    Man, would I like to have all of my beautiful content up – but building the dream takes time!

    Letter by letter, word by word, page by page – that is how this gets created. One article at a time. No more – even though I wish it!

    There is work to be done – research to be completed, pages to be written, links to be back-linked and organized, eBooks to be polished and uploaded. That is just the stuff that I have on my priorities list.

    I have so many exciting new projects, products, and ideas to share with you that it is exhausting to think about them – let alone to find the time to create them. Right now, I am in the process of prioritizing, finding a web developer who will help me rock this site to the max, and just plugging along at it.

    When you are working on your own business, remember that building the dream takes time.

    Never give up on a dream

    Some things that will help you build the dream more quickly:

    1) Set SMART goals. Make sure that the goals you set for yourself are Specific, Measurable, Achievable, Relevant (to what you do), and Time-sensitive.

    2) Prioritize your to-do list. Figure out what is absolutely necessary and/or has a due date within the week. Do the most important or time-sensitive tasks first. Cross off any tasks that are unnecessary.

    3) Limit the time you spend on social media. Social media can suck all of the time out of your work day. Try to check in only 3-5 times per day, 10 minutes at a time (unless you are getting things set up).

    4) Acknowledge a learning curve. If you are doing something brand new to you, it might take you 10 times longer to do a task than it would a pro. I am a firm believer in hiring professionals to complete tasks that I need to look professional.

    5) Don’t give up. When you are building your business from the ground up, it will take a while to catch air or take off. Keep working on it.

    6) Allow yourself to evolve. Your brand and business will likely evolve as time passes. Don’t make yourself stick with something that no longer suits you, and allow yourself to explore new and exciting options.

    7) Remember, not everything will be a hit right out the door. If you believe in something you’ve created, stick with promoting and refining that content – even if no one signs up for your first class or you don’t get a thousand subscribers in a month. Work on refining what you love about your business, marketing it, and promoting it to an ever-expanding audience.

    “Do it again.Play it again. Sing it again.
    Give yourself the time to build a business that serves you. Remember, it is going to be a marathon, not a sprint. Just keep going. You can do this!

    Want some help getting your business set up in a way that serves you? Let’s talk! I offer Business Mentoring One-to-One Sessions that help you to appreciate where you are and plot out how to get to where you’d like to be! You can find the details here: Business Mentoring.