social media

  • Hashtag Ideas For Tarot Readers


    Which Hashtags Tarot Readers Can Use On Social Media

    The other day, I was talking to a client who is fairly new to using hashtags for her social media posts. She asked if I could put together a list of some good hashtags for professional tarot readers to use for their Instagram and Tumblr posts.

    If you aren’t sure what a hashtag is, you can see my post, How Do You Tag and Hashtag Posts.

    I remember reading somewhere that you want to use not only the big tags (like #tarot #angel #dailytarotcard #dailyreading) because you can get lost in the shuffle; you also want to use some that are popular but don’t have TONS of posts and are more search-friendly.

    Some that I use regularly are:

    #tarot #DailyTarotReading #ProfessionalTarotReader #ILoveTarot #tarotjunkie #deckname #deckartist/creator #tarotspread #festivalday #witch #pagan #manifestawesome #nameofpostingevent #oracle #wisdom #TarotAdvice #GetAReading #StayCalmandReadCards

    (bold type to denote that you fill in the details – don’t just copy those!)

    Want to get people really involved in your hashtags? Create a “share your similar reading” or challenge.

    #30DaysofTarot #LearnTarotEasily #MyFavoriteTarotCard #ThingsILearnedAboutMyselfThroughTarot #ExpressYourselfInACard #Gratitude

    Or go with the theme of the deck or your work:

    #fairies #elves #shaman #blackandwhitetarot #thoth #ancientegypt #angels #archangel #hillbilly #popart #crystals #cattarot #gothic #herbandplant #marsailles (check out this list of deck themes from Aclectic Tarot but don’t get lost there cause it’s addicting)

    Also, you can use hashtags that go along with your own special style and brand:

    #NoSugarCoatingHere #PaganandProud #VeganReader #SpiritualReadings #LoveandLight #TarotCoach #ArchetypesAndTarot #TarotAstrologyGeek #ReadingsFromAWitch #PsychicTarotReadings #IntuitiveTarot #FortuneTelling #Intuition #Divination #Psychic #Occult #Paranormal

    That should give you a good start! Of course, the sky is the limit and originality can be both good and bad in this (too bland and you run the risk of being one of 5 million, too obscure and you might not be found).

    Experiment and see what works best for you! And remember, Tumblr and Instagram are very hashtag friendly places and you can use a lot on both of those. Twitter will need the most relevant because of the 140 character limit and Facebook is one or two, at most.

    What are some of the hashtags YOU like to use? Please feel free to leave them in the comments below!


  • How Do You Tag and Hashtag Posts?

    One of the things that many newbie entrepreneurs don’t understand is how to tag and hashtag posts they create for their social media pages. This quick how-to will fill you in on the details, and some of the rules to follow when tagging and hashtagging posts.

    How to tag people in posts (@)

    When you tag someone in a post, you let that person know that you’ve mentioned them. So, tagging someone is kind of like the social media equivalent of tapping someone on the shoulder and directing the person to something you’ve posted.

    To tag your business or the business of another person (hopefully someone you know or have mentioned in your work, or who you think would be genuinely interested in your post), you usually put an @ sign and then the person’s Facebook or Twitter name. For example, if you wanted to tag me in a Twitter post, you’d type @sueellissaller. The same idea works in Facebook, Instagram, and many other social media sites.

    Be sure to check that the name that auto-populates into your post is the right person! Many people have social media names that don’t exactly match their real names, so you need to find out exactly who you are tagging in order to make sure that you are tagging the right Mary Smith or Tommy Jones.

    How to use hashtags (#)

    When you add a hashtag to a post, you assign that post to a specific topic, like #angelreadings, #tarot, #bizadvice, etc. Hashtags make your posts come up if someone is searching for a particular subject. (I talked about hashtags for tarot readers in this article).

    Twitter was the first social media site to use hashtags, but they spread to other social media sites as a way to quickly find posts that relate to a particular topic. Google started using hashtags to pull up information when people search for it (click here for details)!

    Hashtagged phrases start out with a pound symbol, and then no space is used between words in a hashtagged phrase #howtohashtag. You can also use capital letters to better distinguish between hashtagged words #AngelReading.

    Interestingly enough, Twitter lists their most popular hashtags for the moment on the left-hand side of the screen, under Trends. If you have content you can relate to a trending hashtag, it is a wonderful way to get your content seen by more people. You can also search Instagram for popular hashtags on a regular basis or use an app like Hashtag Expert.

    Some rules to follow when tagging and hashtagging posts

    1) DON’T tag a bunch of random people. This is spamming. You’ll risk annoying people AND quite possibly getting booted from your social media page.

    DO tag people who have expressed (to you) an interest in a particular topic, especially if you wrote a blog post with that person in mind. Just don’t overdo it.

    2) DON’T just tag random celebrities. If you tag someone, make sure there is a reason. For example, I tag Kim Garst in posts where I talk about her awesomeness or mention her in some way. I don’t tag her in posts that don’t have anything to do with her.

    DO write a blog post that mentions the work of someone you admire. If you’ve read a fabulous article, share that article with your audience and, perhaps, write a blog post that expands on the ideas presented in the original post or praising them. THEN feel free to tag the original author to let him/her know that you’ve written this piece about the author and his/her work.

    3) As I mentioned earlier, make sure that the person you are tagging is the person you mean to tag. Twitter will automatically give you a variety of choices based on the letters you type in. Instagram will as well. Click on the right one!

    4) DO tag your posts! Now that Google is using them to drive searches (think SEO), they’ll help your rankings. 30 hashtags is standard on Instagram, and you can use 3 in your YouTube video description.

    5) DON’T click-bait your posts by hashtagging trending subjects that have nothing to do with what you’ve posted. That upsets the algorithm gods and you will be punished.

    DO check out the Trending topics on Twitter and Instagram. If you have an article or post that would fit, don’t be afraid to hashtag it. Also, check the trending subjects to see if you can make up a post (reading, funny meme) related to something that is popular at the moment.

    Tagging and hashtagging can help to get more eyes on your content when used properly. Don’t forget to tag people you know will be interested in your work or when you directly mention them, and hashtag most of your posts so they are easy to find on social media and on searches.


  • Angel Business Basics Tip – Getting Unfollowed


    Angel Business Basics Tip

    Don’t fret when you lose a follower or a liker.

    It is really easy for us to get caught up on the numbers side of things, and even to take it personally when our message doesn’t resonate with someone enough that they leave our flock.


    Don’t worry.

    You see, when people unfollow or leave your page it is actually a GOOD thing! It allows the energy to remain positive and upbeat, and lets you know that those who are there actually benefit from what you have to offer.

    If a person actually likes you, then s/he is more likely to work with you. If not, then the person is just there or not even there… .

    Personally, I would prefer to have a thousand likers who actually like what I have to say and share than to have 10,000 who don’t.

    How about you?

    Feel free to leave a comment about how you feel about the numbers game in business marketing and social media.


  • Use the New “Book Now” Button on Facebook


    Oh my GodsnGoddesses – the new call to action button (Book Now button) on Facebook is pretty darn cool, don’t you think?

    It adds a layer of ease to allowing our clients to contact us – or to lead them to your site or to your videos or to just about anyplace on the web that you would like!

    When you combine it with a link to a calendar where your clients can see your schedule and book and pay for a session… SHEER GENIUS!!!

    I recently discovered Acuity Scheduling and am enamored with this scheduling website. It is simple to use, has a lot of different functions (from allowing you to enter a set and varied schedule and change colors to fit in with your theme) – it even shows if a client has paid or not.


    So, if you want to maximize the value of that “Book Now” button on Facebook AND skip the back and forth of arranging appointments, do yourself the favor of signing up for Acuity Scheduling and setting your schedule as the link for your clients to see when they push that Book Now button.

    Acuity Scheduling costs $10 per month for a small business user. In time saved and adding to a professional image, it is worth a fortune!

    You can check out/sign up for Acuity Scheduling here (click here).


  • Using Social Media Authentically and Organically

    Here is the webinar’s audio.

    Today, I didn’t talk about exponentially increasing your follower numbers as quick as a flash. I talked about authenticity, nurturing relationships, being yourself, sharing value – and growing your flock organically.

    Personally, I believe there is value in doing things kind of the old fashioned way. You have to show up consistently, bring your heart and soul into your business, and post attractive and engaging content. If you don’t, then it is just a hollow numbers game.

    And those of us who are sensitive to energy – well, the hollow numbers game is NOT what we want as the foundations of our businesses.

    I hope you enjoy.